Why You have got to maintain a Steady Stream of New Customers

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WakingThoughts:

This morning (on the day this was written), I wrote, "You are not a serious business if you do not have a system in place to respond to enquiries and close sales."

As a business, you've got to maintain a steady pipeline of new customers for the following reasons:

1. In a competitive market, every new customer is market share stolen from your competitor.

2. A steady stream of new customers creates cash flow.

3. New customers provide a buffer from lost sales, when old customers leave.

4. A satisfied new customer leads to recurrent sales, which reduces your cost of marketing.

5. A constant stream of new customers guarantees your generational relevance and pushes you to innovate, as your business matures.

Never respond to new sales enquiries in a distracted, lackadaisical manner. They should command your best attention, as you seek to turn those prospects into paying customers.

By: Subomi Plumptre

Welcome to the Blog. I love Positivity. I love sharing Positivity. I encourage You to always be Positive. Positivity pays. It's what we all need to achieve both personal and cooperate Success and Fulfillment. Develop a Positive Mindset. Build Positive Relationships. Have an open mind to Learn and Improve. Always seek to grow and be the best available Version of Yourself. Always Believe that You CAN!

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