Productizing Your Services

The easiest way to make more money from your business is to productize some of your services.

So, if a client who wants to have a website approaches me, he has two options. It's either I design the site for him or I give him a video tutorial that teaches him how to do it. Either way, I'm making money.

In the case where he doesn't have money at all, well, I send him to a free guide that teaches him the basics. Who knows, he might still come back to me in the future for consultation or something else.

The good thing is you can create products from almost every services you render.

What of a lawyer who wrote a book on how to register a business with CAC effortlessly?
What about the graphic designer who created a video tutorial on how to design?
Remember GTB *737#? It's a product.

Now start thinking of how to productize your services.
Mention any service you render and I'll tell you how to productize it.

By: Promise Excel

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