Making Sales through WhatsApp Status


Recently, I noticed my whatsapp status was gaining lots of attention and as a very good badt guy, I was strategic with the content I share there.
As with all my social media touchpoints, I would look at the “analytics” observe the views, those that did view, the time of the day, the contents that got attention, video or pictures, funny, serious, educating or entertaining. I observe and make necessary adjustments.

Femi was a neighbor in the heart of Lekki and when I noticed he started paying attention to my status in recent weeks, I knew he was forming an opinion of me, just like anyone who looks at your brand and content.
When he sent a message and offered an opportunity to host an event, dinner for lawyers, I knew my strategic contents have paved way.
He even mentioned I did not come to mind weeks back as he would have referred me for a high class wedding in Lekki. Well, I was in Warri having fun, meeting great peeps, bonding with family and hosting a wedding anyways. So, no loss. Haha

Lesson: Be strategic in your use of social media. I just sold to Femi without having a conversation.

Question: What are your contents saying about you? Have you had business opportunities based on your stories or status updates?

Peter Ochuko Kajovo

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